SERIOUS was founded in 2005 as a creative consultancy to engage with leading brands and deliver value through breakthrough thinking and creative communications.
Having worked with some of London’s biggest marketing and advertising agencies, the founders wanted to be able to give their clients a truly personal service and today the agency gets its energy from the thrill of doing a great job for all our clients.
We are unafraid to challenge. We’re happy to be brave. Because when it comes to creating successful brands, there’s little point in just being safe. Great marketing and effective advertising should make you think. Smile even. Certainly get you talking.
Goodyear is delighted to be entering into a partnership with the RFU as a way of further demonstrating its commitment and passion for safety. Chris and all the team at Serious were instrumental in bringing about this partnership – producing creative planning and creative materials that aligned Goodyear’s objectives with the context of Rugby, highlighting how the brand could actively engage with consumers to deliver a strong ROI.
One of my colleagues once described Serious as “the best agency I’ve ever worked with” which speaks volumes. Why they are especially good is that they take time to get to know your brand. I consider them an extension of our marketing team and am always impressed by their attitude. They listen and work with us to deliver the end result. Their best bits; speed (they are quick to respond to a brief), accommodating (always able to fit us in, in a crisis), brilliant with words and above all nothing is ever too much trouble. They are seriously nice people. Thank you, Serious for making the day job easier.
The “ideas people” is an accurate positioning for Serious. They tackle each brief with a fresh approach, always hunting for an innovative solution that will drive big results. Born from global agencies they know what clients look for and look out for. Having access to the partners is something that we find invaluable, knowing that you have the people that own the business, adding value to your brief.
It’s not all glamour this entertainment business. Yes there are the parties, the premieres, the power-breakfasts, elevenses, lunches, high teas and dinners…… Oh and those naughty late night power-snacks, with a glass of milk. And yes, there is a fair bit of air-kissing and hob-nobbing with celebs (Hi Jeremy! How are you Sir David, Looking good Ricky, Catch you later Davina etc… But there’s also a lot of serious hard work required to maintain our top spot as Britain’s biggest and brightest DVD publisher. And because this is, on balance, a serious business, I decided to approach a serious outfit, fittingly known as, er…..SERIOUS, to come up with the creative goods for us. Their first job was to redesign our Quarter Four Review – a showcase of our new and popular titles. The agency came back with four very different design concepts – great stuff, challenging yet bang on brief. It’s gone on from there. The marketing materials they’ve created for us since have gone down a storm with our partners at the BBC, the indie production houses and also the talent we work with. They say you can’t keep all of the people happy all of the time but SERIOUS have come close to doing just that. If I ever wore a hat I’d take it off to them.
We have found SERIOUS a real gem of an agency to work with and are the first agency in 8 years to be retained and added to our agency portfolio. Their ideas, talent and experience in retail and promotions have helped us increase our sales figures over and above our own targets. My best advice to anyone wanting to work with them is to try them out – you should get a very refreshing and rewarding experience working with them.
Now that our rebrand is complete, I would like to take this opportunity to thank you and your team and provide some feedback. SERIOUS were one of 4 agencies we approached for our big re-brand project and you came out as a clear runner, going beyond the call of duty to ensure everything was finished to a high standard, within budget and on time. You worked in an integrated way with our team to ensure the best end results and we also found you a fun (but “SERIOUS”) company to work with!
I would like to thank you for the work you have undertaken for Leith’s at the Old Royal Naval College. The professionalism and dedication of your team has been first class and you have always met the tight deadlines that I have given you. You have continually managed to come up with new and creative ideas that meet our needs at the time.
We’d like to thank you and of course the team for all of your hard work in helping us achieve our objectives for the launch of Truphone Local Anywhere at the Barcelona World Mobile Congress. You guys really helped us bring our strategy to life in an innovative and cutting edge way. The overall quality of work, delivery and attitude to this project has been excellent. More importantly your approach really focused upfront on listening to us and getting to know and understand what it was we wanted to do. Thank you for going the extra mile and making this happen in such tight timelines. From all of us, including the CEO we are very impressed! Kind regards and looking forward to working with you on the next project
On behalf of all of us here, and our members, we would like to say a big thank you, congratulations and well done for delivering us a great new brand and website. It has really refreshed our image and brought us up-to-date to match the progress and positive changes we have been making here at the Association. You’ve listened, understood and met our brief. Your advice has been valuable throughout and your hard work very much appreciated. I really hope you’re happy with it, because I most certainly am. In fact if you asked me last November to imagine how everything would look, it would have looked like what we have today. You’ve also been a pleasure to work with!
Just wanted to drop you a quick note to say that we were very impressed with the infographic you created for UKCSI. It’s really hard to get things signed off/pushed through here at The Institute – so the fact that you came up with an infographic design/look and feel that was signed off straight away really is impressive. I have never seen this happen in the 18 months I have been here!
Following our initial brief to produce an analytical and data driven creative for a new programme launch, SERIOUS designed an exciting and engaging graphic for our new MSc in Business Analytics. We received a fantastic array of concepts in the first phase, it was difficult to choose which one to go with! With guidance and support from the design team at SERIOUS we created a graphic solution that can easily be transferred from online to print. Despite an extremely limited time frame, SERIOUS provided us with a professional service, excellent account management and above all a campaign that stands out from our competitors. We are delighted with the initial response to the creative and the new programme in general.
SERIOUS took on a complex project and created a brochure and presentation that communicated our vision and values simply, effectively, sensitively and with a real sense of optimism. It’s already received very positive comments from staff across the organisation.
This looks really good. Draws people in and looks like something that is indeed distinctive. Congrats to all concerned.
Thanks for your help and support in making the Learning and Skills exhibition a great success over the last two days. Also, a huge amount of pre-organisation went into this event, so thanks to all those who helped in coordinating the event, creating the new Henley stand and interim brochure.
Could you say a big thank you to your digital and account teams, who have developed our website from scratch over the last 6 months. Great to see it live and everyone loves how user friendly it is, the whole search function and simple navigation. We really weren’t sure how this would evolve from a blank piece of paper. I liked the way your digital team approached the brief by taking our requirements and creating a specification of work and site plan that really helped provide us with the vision of the website. Glad to see the Content Management System up and working, it’s very well managed and nice to see how the system has been adapted to provide tailored information, CGIs, maps and technical details of our property developments. Good to see that I can control and change my content and imagery instantly, as I know this will be a major benefit when selling our properties.
Chartered Association of Business Schools
ACS International Schools
Birmingham Business School
College of Law
English Speaking Union
Henley Business School
Imperial Business School
London Business School
Norwich Business School
University of East Anglia
University of Bournemouth
University of Exeter
University of Gloucestershire
University of Leicester
University of Reading
University of Warwick
University of Westminster
Westminster Business School
WU Executive Academy Vienna
Bahamas Tourist Board
BBC Top Gear
Royal Naval College
Visa Credit Cards
Justerini & Brookes
Barking & Dagenham PCT
Cognite Derbyshire PCT
Windsor Formal Hire
North West Airlines